Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution

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Dow Chemicals Customer-Centric E-Business Strategy Case Analysis

Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution is a widely known name of a New York based, world's leading company in the food and beverage industry. business is a leading brand name in hassle-free snacks, foods and drinks with its presence in about 200 nations.

The report consists of a deep analysis of various aspects of the social obligations of major business in the food and drink market in basic, and Case Solution in specific. It also provides an analysis of the growing health and environmental problems including obesity, cardiovascular disease, environmental destruction etc. in the Western nations and the function of the companies in the food and beverage industry to address these issues. The report likewise supplies an examination of the degree of sustainability and CSR in the Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution's service method along with the determination of how Case Study Help produces value for its customers. The report also supplies certain strategic options for company to include the criticism over its social duty with certain recommendations and an execution plan.

Problems Identification

The giant food and beverage business was going through a criticism over its responsibility towards various social and eco-friendly concerns including; obesity, heart diseases, ecological devastation etc. These criticisms lead, to rethink about the business strategy of Dow Chemicals Customer-Centric E-Business Strategy Case Study Help. The Vivek Gupta has understood that the overall society, the lifestyle of individuals and the people at whole have been changed now. In this situation with increasing trends towards healthier products and the increasing ecological concerns, Case Study Help should alter its instructions towards much healthier items. Although, Case Study Analysis had actually taken certain essential actions regarding the environmental impacts of its products, but, these actions are inadequate to end up the criticism over the company's obligation towards social and eco-friendly concerns. The required to take certain tactical steps to change the market position of its certain famous brand names and present Online Case Study Help as a business producing healthy products in the market. In this regard, Case Study Solution and other food and drink business ought to utilize their power to shift the customer taste towards much healthier products to eliminate the restraints in the development of food market.

Important Analysis

The shift from the use of natural food to produced food has extremely affected the health of the consumers. All of the data related to the health issues with the incorporation of made food in the market describe the frequency of the health concerns related to food system. These issues are indirectly the result of different practices of the food and beverage companies for developing worth for their customers.

Value Creation at Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution

Dow Chemicals Customer-Centric E-Business Strategy Case Study Help being a giant company in the food and beverage market, offers high value to its customers by different means. Worth production in the food and beverage industry is done through 2 methods i.e. taste and availability of the item. Case Study Help has a competitive benefit in offering its items far and wide worldwide. Its marketing ability makes it able to target a large base of consumers. The business is presented in about 200 nations with a a great deal of popular global brands. The far and wide presence of the company products supplies high value to customers.

The business produces value for its customers by means of supplying large number of delicious food products including salt, fat and sugar, which are the active ingredients that are directly linked with the emotional core of the consumer's brain. The Dow Chemicals Customer-Centric E-Business Strategy Case Study Help in addition to other huge food and drinks business create value for its customers by manipulating these components in its products. Case Study Analysis in addition to other huge companies is interested in discovering ways to increase the consumer value from its items through making use of the vulnerability.

Together with it, the company also creates worth by means of integrating the healthy point in its items. The business has actually done specific efforts in order to offer healthy items and lower the share of Dow Chemicals Customer-Centric E-Business Strategy Case Study Help in general environmental destruction. Case Study Help has taken specific actions related to the sustainability of people and environment consisting of the 2009 statement of the ambitious objectives and dedications associated with Case Study Analysis products, market and the neighborhood.

All of these ways have actually succeeded at developing worth for the business customers. These means have also lead to the increased environmental issues and the criticism over the company's role in increasing health and environmental obstacles. The incorporation of active ingredients like salt, fat and sugar in the company items for developing consumer worth faces high quantity of criticism. These components are the main reason for certain fatal diseases in human including obesity, diabetes, heart diseases etc. Increasing health associated problems have raised the criticism for Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis.

Constructive Role of Significant Food and Drink Companies in Dealing With Social and Ecological Expenses Related To the Industry

Major food and drink business including Dow Chemicals Customer-Centric E-Business Strategy Case Study Help and so on can play a constructive function in dealing with social and eco-friendly costs associated with the market. The eco-friendly costs connected to food and drink market include the environmental destruction due to the influx of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental destruction which might be a big risk to the existence of humanity in future.

Major reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the active ingredients by the food and drink companies. For that reason, food and beverage business should play a positive function in resolving these problems to eliminate their growth restrictions related to the criticism from the ecological neighborhoods.

In order to deal with these problems, the business could either decrease their usage of nitrogen rich active ingredients or take particular steps to decrease the amount of nitrogen in the total environment. The business should avoid use of nitrogen fertilizers and must locate the items of those farmers that do not use fertilizers for their crop. Furthermore, the companies could likewise invest in lowering greenhouse gas emissions worldwide. The companies might utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Together with the environmental costs there are certain social costs associated with the food and beverage market which need to be resolved by the huge food and beverage business to attain the industry growth and to avoid the criticism from the ecological neighborhoods. Social costs associated with the market consists of the increasing health problems related to obesity, heart disease, diabetes and so on. Nevertheless, the huge business might play an useful role in addressing these concerns.

The business could move towards more healthy products by minimizing the quantity of harmful compounds in their processed foods i.e. dioxin, which might result in deadly human illness. The companies might also do efforts to move customer tastes towards healthy products as they have actually controlled the consumer taste for few decades.

Evaluation of Sustainability at Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis

There was a possible shift in the business method and objectives at Case Study Analysis. The brand-new CEO was concentrated on buying much healthier products for achieving sustainable growth for the business in addition to providing much healthier future for individuals and the world both. Under the new vision, the motto of the company was likewise altered from the "enjoyable for you" to "better for you".

Human Sustainability

The company revealed particular objectives and dedications associated with human sustainability and the environmental sustainability. Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution got Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to introduce numerous much healthier products in its portfolio. Despite of being thought about a Case Study Help's healthy brand name, the products of Quaker Oats contained a number of ingredients which were dangerous to health. These dangerous ingredients were not advertised which have become the base for criticism over the healthy brands of Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution.

In addition to the inculcation of healthy brand names in its portfolio through acquisitions, Dow Chemicals Customer-Centric E-Business Strategy Case Study Help has actually taken particular sustainability actions for its market places. One of major examples in this regard is the Company's marketing method related to schools. The business markets just low calories and healthy beverages options in schools.

Another step taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and development for introducing new and healthy products in its portfolio. The business has actually increased its research and development spending plan and has actually presented an army of health researchers to design specific healthy products.

Ecological Sustainability

In addition to the human sustainability, Dow Chemicals Customer-Centric E-Business Strategy Case Study Help has actually taken numerous actions towards ecological sustainability. The company has actually devoted to various goals associated with water, land, packaging, climate modification and neighborhood. In this regard, the company devoted to lower its packaging by countless tones to avoid high amount of wastes. The business has actually devoted to decrease greenhouse gas emissions along with the achievement of effectiveness in the energy usage. business has likewise tried particular humanitarian activities including a dedication to supply safe drinking water to 3 million individuals in developing nations by 2015.

On the basis of above analysis, it could be figured out that the business has actually taken several actions towards human and ecological sustainability. These actions are still not sufficient to attain the desired industrial growth and to lower the criticism over the social duty of Case Study Help.

Alternatives

Particular long term tactical options might be obtained for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the option would enable the company to attain its goal of prospective growth and lower the criticism over the company. The alternatives might be examined on the basis of the time frame that would be taken by an alternative to be carried out along with the expense and dangers related to the alternative

Alternative-1: intro of a New Product line Connected to Healthy Foods and Beverages

The very first step that Dow Chemicals Customer-Centric E-Business Strategy Case Study Help could take is to introduce a new item line related to healthy food and drinks. The business ought to present a large range of much healthier products by utilizing its significant research study and advancement expenditures.

Pros:

• Ability to target a great deal of consumers i.e. health conscious consumers.
• Reduction of the criticism of environmental concerned societies and community advancement companies.
• Satisfaction of the social obligation by settlement of the dangerous products with healthy items.
• Might be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Risk of failure of the new items in the market i.e. customers might not like the taste and may decline the much healthier products due to the addictive nature of harmful items.
• The harmful items in the item portfolio may make the incorporation of healthy products fail to decrease criticism.
• Huge cost of research and development required to develop new healthy products.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to achieve the possible development and decrease the criticism is to acquire the health associated business at a high level. Investment in these type of companies would permit Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis to introduce a large range of healthier products within a brief time duration with no requirement of substantial research study and advancement expenses. The benefits and drawbacks related to alternative 3 are offered listed below:

Pros:

• Saving of substantial quantity of research study and advancement costs for brand-new product development.
• Incorporation of brand-new items within two years.
• Ability to target a great deal of consumers i.e. health conscious customers.
• Decrease of the criticism of environmental concerned societies and community advancement organizations.
• Fulfillment of the social obligation by payment of the dangerous products with healthy items.

Cons:

• The acquisition may not prove to change the image of Dow Chemicals Customer-Centric E-Business Strategy Case Study Solution as in case of Quake Oats.
• Requirement of huge quantity of capital.
• Risk of failure of the brand-new products in the market i.e. customers may not like the taste and may not accept the much healthier products due to the addicting nature of harmful products.
• The dangerous items in the item portfolio might make the incorporation of healthy products stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis is to change all of its harmful items with healthier items. The replacement of harmful items with much healthier items would completely alter the market position of the business and would require a large number of needed steps to be taken.

Pros:

• Change of market position of Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis
• Ability to target a great deal of customers i.e. health conscious customers.
• End of all of the criticism of ecological worried societies and neighborhood development organizations.
• Fulfillment of the social obligation

Cons:

• Risk of failure of the new items in the market i.e. customers may not like the taste and may not accept the much healthier items due to the addictive nature of hazardous items.
• Substantial cost of research study and development needed to construct new healthy products.
• Staff member might resist over the change in the business design and company strategy.
• Variety of years required for the implementation.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, concerns faced by the business and the present market situation, Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would make it possible for the company to save of huge amount of research and development expenses for new item development. Along with it, acquisitions would allow incorporation of brand-new products within 2 years in addition to the capability to target large number of consumers. The acquisitions would result in the reduction of the criticism from the worried organizations.However, the option would need big quantity of investment funds. The companies might not be able to lower the criticism. However, with a careful analysis of the acquisition with an aggressive marketing campaigns, Dow Chemicals Customer-Centric E-Business Strategy Case Study Analysis might prove to be successful in achieving the targets.

This Dow Chemicals Customer-Centric E-Business Strategy case study is writen by : Vivek Gupta

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