Ebay - Staying Online - Always Case Study Help

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Ebay - Staying Online - Always Case Solution

Ebay - Staying Online - Always Case Study Help is a widely known name of a New York based, world's leading organization in the food and beverage market. business is a leading brand in convenient snacks, foods and drinks with its presence in about 200 countries.

The report contains a deep analysis of different aspects of the social responsibilities of significant business in the food and beverage market in general, and business in specific. The report likewise provides an evaluation of the extent of sustainability and CSR in the Ebay - Staying Online - Always Case Study Help's business technique along with the determination of how Case Study Solution develops worth for its consumers.

Problems Identification

The giant food and beverage company was going through a criticism over its obligation towards numerous social and eco-friendly concerns including; weight problems, heart problem, ecological devastation and so on. These criticisms lead, to reassess about the corporate method of Ebay - Staying Online - Always Case Study Analysis. The Vivek Gupta has recognized that the general society, the lifestyle of people and the people at whole have actually been changed now. In this scenario with increasing patterns towards healthier products and the increasing environmental concerns, Case Study Solution should alter its direction towards healthier products. business had taken specific vital actions relating to the environmental effects of its products, but, these actions are not enough to end up the criticism over the company's duty towards social and eco-friendly issues. Therefore, the is required to take specific tactical actions to change the marketplace position of its certain well-known brands and present Ebay - Staying Online - Always Case Study Solution as a company producing healthy products in the market. In this regard, Case Study Analysis and other food and drink companies must use their power to shift the customer taste towards healthier items to eliminate the constraints in the development of food market.

Critical Analysis

For the few decades, consumer food patterns have actually been altered drastically. The shift from using natural food to manufactured food has actually extremely impacted the health of the customers. Despite of the discovery of modern-day health strategies, the overall health of individuals in few decades have actually been extremely impacted. Presently about 1 billion of the people In United States are obese and at least 300 million of them have weight problems. Kids likewise dealing with the problem of obesity. The ratios of weight problems in 1980s are quite various from the existing ratios. Despite of discovery of health strategies and modern ways to manage obesity and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the data related to the health concerns with the incorporation of manufactured food in the market describe the frequency of the health problems related to food system. These concerns are indirectly the outcome of numerous practices of the food and beverage business for developing worth for their customers.

Value Development at Ebay - Staying Online - Always Case Study Help

Ebay - Staying Online - Always Case Study Analysis being a huge company in the food and drink market, offers high worth to its consumers by numerous means. Case Study Help has a competitive benefit in supplying its products far and large globally. The business is provided in about 200 countries with a large number of popular global brand names.

The company develops value for its customers by ways of supplying big number of yummy food items consisting of salt, fat and sugar, which are the active ingredients that are straight connected with the psychological core of the customer's brain. The Ebay - Staying Online - Always Case Study Solution together with other giant food and beverages companies create worth for its customers by controling these components in its products. Case Study Help in addition to other giant companies has an interest in discovering methods to increase the customer worth from its products through exploiting the vulnerability.

Along with it, the company likewise creates value by ways of integrating the healthy point in its products. The company has actually done particular efforts in order to supply healthy items and decrease the share of Ebay - Staying Online - Always Case Study Solution in total ecological devastation. Case Study Analysis has taken certain actions related to the sustainability of individuals and environment including the 2009 announcement of the enthusiastic goals and dedications connected to Case Study Analysis items, market and the community.

All of these ways have achieved success at producing value for the company consumers. Nevertheless, these ways have also cause the increased ecological issues and the criticism over the business's role in increasing health and environmental challenges. The incorporation of active ingredients like salt, fat and sugar in the company products for developing customer value faces high amount of criticism. These components are the primary reason for specific lethal illness in human consisting of obesity, diabetes, cardiovascular disease etc. Increasing health related issues have actually raised the criticism for Ebay - Staying Online - Always Case Study Solution.

Positive Role of Significant Food and Beverage Business in Resolving Social and Ecological Costs Related To the Industry

Undoubtedly, major food and beverage business consisting of company, and so on can play a constructive function in resolving social and environmental expenses associated with the industry. The environmental expenses associated with food and beverage industry consist of the ecological destruction due to the influx of nitrogen which has resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors results in environmental destruction which could be a big threat to the presence of mankind in future.

Significant cause of these environmental changes is mass use of nitrogen abundant fertilizers and the components by the food and beverage business. Therefore, food and beverage companies need to play a positive role in dealing with these issues to remove their growth constraints related to the criticism from the ecological communities.

The companies should prevent usage of nitrogen fertilizers and ought to search out the products of those farmers that do not utilize fertilizers for their crop. The companies could use renewable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich products.

Together with the ecological costs there are certain social costs associated with the food and beverage industry which need to be dealt with by the huge food and beverage companies to accomplish the industry development and to prevent the criticism from the ecological neighborhoods. Social expenses connected with the industry includes the increasing health concerns related to weight problems, heart problem, diabetes etc. The giant companies could play a constructive function in attending to these problems.

The companies might move towards more healthy products by decreasing the quantity of toxic substances in their processed foods i.e. dioxin, which could result in fatal human illness. In addition to it, the companies should utilize more nutritious components rather than derivatives of Corn and Soy to increase variety of calories from their products. The business might likewise do efforts to shift consumer tastes towards healthy products as they have controlled the customer taste for few decades. In this method the giant food and drink companies could play a constructive function in addressing social and environmental expenses related to the market.

Evaluation of Sustainability at Ebay - Staying Online - Always Case Study Solution

There was a prospective shift in the corporate method and objectives at Case Study Help. The brand-new CEO was concentrated on purchasing healthier items for attaining sustainable growth for the company along with supplying healthier future for the people and the planet both. Under the brand-new vision, the slogan of the business was also changed from the "enjoyable for you" to "better for you".

Human Sustainability

company obtained Quake Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to introduce different much healthier items in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the products of Quake Oats consisted of numerous ingredients which were hazardous to health.

In addition to the inculcation of healthy brands in its portfolio through acquisitions, Ebay - Staying Online - Always Case Study Help has taken specific sustainability steps for its market places. One of major examples in this regard is the Business's marketing technique related to schools. The business markets just low calories and nutritious drinks choices in schools.

Another step taken by Case Study Help towards human sustainability is the shift of its focus towards research and advancement for presenting brand-new and healthy items in its portfolio. The company has increased its research and advancement budget plan and has actually presented an army of health researchers to develop particular healthy products.

Environmental Sustainability

In this regard, the company committed to reduce its product packaging by millions of tones to prevent high amount of wastages. The company has dedicated to lower greenhouse gas emissions along with the achievement of performance in the energy usage.

On the basis of above analysis, it could be determined that the business has actually taken numerous steps towards human and ecological sustainability. However these steps are still not enough to achieve the desired commercial development and to minimize the criticism over the social obligation of Ebay - Staying Online - Always Case Study Analysis.

Alternatives

Certain long term strategic alternatives might be derived for the business on the basis of above analysis. These alternatives can be assessed on the basis of the truth that how the alternative would enable the company to attain its goal of prospective development and decrease the criticism over the business. The options could be assessed on the basis of the time frame that would be taken by an alternative to be carried out along with the cost and dangers related to the alternative

Alternative-1: intro of a New Line of product Associated with Healthy Foods and Beverages

The first step that Ebay - Staying Online - Always Case Study Analysis could take is to present a brand-new line of product related to healthy food and drinks. The company has already introduced specific heath associated brands, but, the number of these brand names in its portfolio is not possible to lower the criticism and attain prospective development. For that reason, the business should introduce a wide variety of much healthier items by using its significant research study and development expenses. The benefits and drawbacks related to the intro of a healthy product line in the portfolio are given listed below:

Pros:

• Ability to target a great deal of consumers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood development organizations.
• Fulfillment of the social responsibility by payment of the harmful items with healthy products.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Danger of failure of the new items in the market i.e. customers may not like the taste and might decline the healthier products due to the addictive nature of harmful items.
• The hazardous items in the product portfolio may make the incorporation of healthy products fail to lower criticism.
• Big expense of research study and development needed to construct brand-new healthy items.

Alternative-2: High level Acquisition of Health related Business

Another alternative choice to achieve the potential development and lower the criticism is to get the health associated business at a high level. Investment in these type of companies would enable Ebay - Staying Online - Always Case Study Solution to present a large variety of much healthier products within a brief time duration without any requirement of substantial research and advancement expenditures. The advantages and disadvantages related to alternative 3 are offered below:

Pros:

• Saving of huge amount of research and development expenses for brand-new item advancement.
• Incorporation of new products within 2 years.
• Capability to target a great deal of consumers i.e. health conscious customers.
• Reduction of the criticism of environmental concerned societies and neighborhood development companies.
• Fulfillment of the social responsibility by payment of the hazardous products with healthy items.

Cons:

• The acquisition might not show to alter the image of Ebay - Staying Online - Always Case Study Solution as in case of Quake Oats.
• Requirement of huge quantity of capital.
• Threat of failure of the brand-new products in the market i.e. customers may not like the taste and may decline the much healthier products due to the addictive nature of hazardous items.
• The dangerous items in the product portfolio might make the incorporation of healthy products fail to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Ebay - Staying Online - Always Case Study Solution is to replace all of its harmful items with healthier products. This might be a big shift in business method and business model at company. The replacement of dangerous products with healthier items would completely change the market position of the business and would need a a great deal of needed actions to be taken. The benefits and drawbacks associated with alternative 3 are provided listed below:

Pros:

• Modification of market position of Ebay - Staying Online - Always Case Study Analysis
• Capability to target large number of customers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and neighborhood development companies.
• Fulfillment of the social obligation

Cons:

• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and might not accept the healthier products due to the addictive nature of dangerous products.
• Substantial cost of research study and development needed to develop brand-new healthy items.
• Worker might withstand over the modification in the business design and service strategy.
• Variety of years required for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the company's CSR, issues faced by the business and the existing market situation, Case Study Solution is suggested to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to conserve of huge quantity of research and advancement costs for brand-new item development. Along with it, acquisitions would allow incorporation of brand-new items within 2 years along with the ability to target large number of consumers.

This Ebay - Staying Online - Always case study is writen by : Vivek Gupta

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