Fords E-Business Strategy Case Study Analysis

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Fords E-Business Strategy Case Analysis

Fords E-Business Strategy Case Study Solution is a popular name of a New York based, world's leading organization in the food and beverage industry. Case Study Help is a leading brand name in hassle-free snacks, foods and drinks with its presence in about 200 countries. Major brands of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quake and Gatorade. The core competitive advantage of the company is its ability to market the product at far and wide locations. The company is doing efforts to make item development as its brand-new source of competitive advantage.

The report contains a deep analysis of various elements of the social duties of major companies in the food and beverage market in basic, and Case Solution in specific. It also provides an analysis of the growing health and ecological problems consisting of weight problems, heart problem, environmental destruction etc. in the Western nations and the function of the business in the food and beverage market to attend to these concerns. The report likewise provides an examination of the extent of sustainability and CSR in the Fords E-Business Strategy Case Study Analysis's service method in addition to the decision of how Case Study Analysis creates worth for its customers. Moreover, the report also supplies certain tactical options for Case Help to incorporate the criticism over its social obligation with specific suggestions and an execution strategy.

Issues Identification

Case Study Analysis had actually taken particular crucial actions relating to the environmental effects of its products, however, these steps are not enough to end up the criticism over the business's duty towards social and ecological concerns. This is required to take particular tactical steps to alter the market position of its specific popular brands and present Case Study Solution as a business producing healthy products in the market. In this regard, business and other food and beverage business must utilize their power to shift the customer taste towards much healthier products to get rid of the constraints in the growth of food industry.

Crucial Analysis

For the few years, customer food patterns have been altered drastically. The shift from the use of health food to manufactured food has extremely affected the health of the consumers. Despite of the discovery of modern health techniques, the total health of people in few decades have been highly affected. Presently about 1 billion of individuals In United States are overweight and a minimum of 300 million of them have weight problems. Children also dealing with the issue of obesity. The ratios of obesity in 1980s are rather various from the current ratios. Despite of discovery of health strategies and contemporary ways to control weight problems and other diseases, the ratio of obesity has actually been doubled form the level of 1980. All of the data associated with the health issues with the incorporation of produced food in the market explain the prevalence of the health issues associated with food system. These problems are indirectly the result of different practices of the food and drink companies for producing value for their consumers.

Worth Development at Fords E-Business Strategy Case Study Analysis

Fords E-Business Strategy Case Study Analysis being a giant company in the food and drink industry, supplies high worth to its customers by different means. Case Study Analysis has a competitive benefit in providing its products far and large internationally. The business is provided in about 200 countries with a large number of popular international brand names.

Moreover, the business develops value for its customers by ways of offering a great deal of yummy foodstuff consisting of salt, fat and sugar, which are the components that are directly connected with the psychological core of the consumer's brain. The Fords E-Business Strategy Case Study Analysis in addition to other huge food and beverages business produce value for its consumers by controling these components in its products. Case Study Analysis along with other giant companies is interested in discovering ways to increase the consumer worth from its products through exploiting the vulnerability.

Together with it, the company likewise creates value by ways of incorporating the healthy point in its products. The company has actually done certain efforts in order to offer healthy items and minimize the share of Fords E-Business Strategy Case Study Analysis in overall ecological destruction. Case Study Analysis has actually taken particular actions related to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic goals and dedications related to Case Study Help products, market and the community.

All of these ways have actually achieved success at creating value for the company customers. Nevertheless, these means have also lead to the increased ecological issues and the criticism over the business's role in increasing health and ecological obstacles. The incorporation of components like salt, fat and sugar in the business products for developing consumer worth faces high quantity of criticism. These components are the primary reason for particular deadly illness in human consisting of obesity, diabetes, heart problem etc. Increasing health associated concerns have actually raised the criticism for Fords E-Business Strategy Case Study Help.

Constructive Role of Major Food and Beverage Business in Resolving Social and Ecological Costs Connected With the Industry

Indeed, major food and beverage business consisting of company, etc. can play an useful function in addressing social and ecological expenses associated with the market. The ecological expenses associated with food and beverage market consist of the ecological destruction due to the influx of nitrogen which has actually resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological destruction which could be a huge danger to the presence of humanity in future.

Significant cause of these ecological modifications is mass usage of nitrogen rich fertilizers and the components by the food and beverage companies. Therefore, food and drink business should play a positive function in attending to these problems to eliminate their development restraints related to the criticism from the ecological neighborhoods.

In order to attend to these issues, the companies might either minimize their use of nitrogen rich ingredients or take particular steps to reduce the amount of nitrogen in the general environment. The companies should avoid use of nitrogen fertilizers and must search out the items of those farmers that do not use fertilizers for their crop. Furthermore, the business could likewise buy decreasing greenhouse gas emissions worldwide. For instance, the companies might utilize renewable resource sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich items.

Together with the environmental costs there are certain social costs associated with the food and drink industry which should be addressed by the giant food and drink companies to attain the market development and to prevent the criticism from the ecological communities. Social expenses related to the industry consists of the increasing health problems associated with obesity, heart disease, diabetes etc. Nevertheless, the huge business might play a positive function in addressing these concerns.

The companies could move towards more healthy products by decreasing the quantity of harmful compounds in their processed foods i.e. dioxin, which might result in fatal human illness. The business might likewise do efforts to shift customer tastes towards healthy products as they have managed the consumer taste for few years.

Examination of Sustainability at Fords E-Business Strategy Case Study Help

There was a potential shift in the business strategy and objectives at Case Study Help. The new CEO was focused on buying much healthier items for accomplishing sustainable development for the company together with providing healthier future for individuals and the world both. Under the new vision, the motto of the company was likewise changed from the "enjoyable for you" to "better for you".

Human Sustainability

business obtained Quaker Oats producing TrueNorth nut snacks and SoBe, and Naked Juice producing soy drinks and natural drinks to present different healthier items in its portfolio. Despite of being thought about a Case Analysis's healthy brand, the products of Quake Oats included a number of components which were dangerous to health.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Fords E-Business Strategy Case Study Help has taken specific sustainability actions for its market places. Among significant examples in this regard is the Business's marketing strategy associated to schools. The company markets only low calories and healthy beverages choices in schools.

Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and development for introducing new and healthy items in its portfolio. The company has increased its research study and development budget plan and has introduced an army of health researchers to design certain healthy products.

Ecological Sustainability

In this regard, the business devoted to minimize its product packaging by millions of tones to prevent high amount of wastes. The business has actually devoted to decrease greenhouse gas emissions along with the accomplishment of effectiveness in the energy usage.

On the basis of above analysis, it could be identified that the company has actually taken several actions towards human and environmental sustainability. These actions are still not adequate to attain the wanted industrial growth and to minimize the criticism over the social obligation of Case Study Help.

Alternatives

Certain long term strategic alternatives might be derived for the business on the basis of above analysis. These alternatives can be evaluated on the basis of the reality that how the alternative would make it possible for the company to attain its goal of possible development and decrease the criticism over the company. The alternatives might be examined on the basis of the time frame that would be taken by an alternative to be carried out along with the cost and threats related to the option

Alternative-1: introduction of a New Line of product Related to Healthy Foods and Beverages

The very first action that Fords E-Business Strategy Case Study Solution might take is to introduce a new product line related to healthy food and beverages. The business ought to present a large variety of much healthier items by utilizing its substantial research study and development expenditures.

Pros:

• Ability to target a great deal of consumers i.e. health conscious consumers.
• Reduction of the criticism of environmental worried societies and community development companies.
• Satisfaction of the social duty by compensation of the harmful items with healthy products.
• Might be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Danger of failure of the brand-new products in the market i.e. consumers may not like the taste and might not accept the healthier items due to the addicting nature of harmful items.
• The hazardous products in the product portfolio might make the incorporation of healthy items fail to reduce criticism.
• Substantial cost of research and development required to build brand-new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative choice to achieve the possible development and lower the criticism is to acquire the health related business at a high level. Investment in these type of companies would allow Fords E-Business Strategy Case Study Analysis to introduce a big range of much healthier products within a brief time duration with no need of substantial research study and advancement expenditures. The advantages and disadvantages related to alternative 3 are offered below:

Pros:

• Conserving of huge amount of research study and advancement expenses for brand-new item development.
• Incorporation of brand-new products within two years.
• Ability to target large number of consumers i.e. health mindful customers.
• Decrease of the criticism of environmental concerned societies and neighborhood development companies.
• Satisfaction of the social obligation by settlement of the harmful items with healthy products.

Cons:

• The acquisition might not prove to change the image of Fords E-Business Strategy Case Study Help as in case of Quake Oats.
• Requirement of big quantity of capital.
• Threat of failure of the brand-new products in the market i.e. consumers may not like the taste and might decline the healthier products due to the addictive nature of harmful products.
• The hazardous items in the item portfolio may make the incorporation of healthy products fail to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Fords E-Business Strategy Case Study Analysis is to replace all of its dangerous products with healthier products. This might be a big shift in business technique and the business design at company. The replacement of dangerous items with much healthier items would totally change the marketplace position of the business and would require a a great deal of required actions to be taken. The benefits and drawbacks related to alternative 3 are offered listed below:

Pros:

• Modification of market position of Fords E-Business Strategy Case Study Help
• Capability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and neighborhood development organizations.
• Fulfillment of the social responsibility

Cons:

• Risk of failure of the new products in the market i.e. customers may not like the taste and might not accept the healthier items due to the addictive nature of hazardous products.
• Huge cost of research and advancement required to construct brand-new healthy items.
• Employee might resist over the modification in the business design and service technique.
• Number of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the business's CSR, problems faced by the business and the present market circumstance, Case Study Analysis is advised to think about alternative 2 of high level of acquisition of health associated companies. As the acquisitions would allow the business to save of substantial quantity of research and advancement costs for new item development. Along with it, acquisitions would permit incorporation of brand-new items within 2 years along with the ability to target large number of customers.

This Fords E-Business Strategy case study is writen by : Vivek Gupta

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