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Pandgs Brand Management System Case Solution

Pandgs Brand Management System Case Study Analysis is a well-known name of a New York based, world's leading organization in the food and beverage market. company is a leading brand in hassle-free treats, foods and drinks with its existence in about 200 countries.

The report includes a deep analysis of different aspects of the social responsibilities of major companies in the food and drink industry in general, and Case Help in specific. It likewise supplies an analysis of the growing health and ecological concerns consisting of obesity, heart problem, environmental destruction etc. in the Western countries and the role of the business in the food and beverage industry to deal with these concerns. The report likewise offers an examination of the level of sustainability and CSR in the Pandgs Brand Management System Case Study Solution's organisation method along with the decision of how Case Study Solution develops value for its consumers. The report likewise provides specific tactical options for company to include the criticism over its social responsibility with certain suggestions and an application plan.

Issues Identification

Case Study Help had actually taken specific vital steps concerning the ecological impacts of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and environmental issues. This is required to take certain tactical actions to change the market position of its specific famous brand names and present Case Study Analysis as a business producing healthy products in the market. In this regard, company and other food and drink business should use their power to shift the customer taste towards healthier products to get rid of the restrictions in the growth of food industry.

Crucial Analysis

For the few decades, consumer food patterns have actually been altered considerably. The shift from making use of healthy food to made food has actually highly impacted the health of the customers. Despite of the discovery of contemporary health strategies, the general health of people in few years have been highly affected. Currently about 1 billion of individuals In United States are obese and at least 300 million of them have weight problems. Children likewise facing the problem of obesity. The ratios of obesity in 1980s are rather various from the existing ratios. Despite of discovery of health methods and modern ways to control weight problems and other illness, the ratio of obesity has been doubled form the level of 1980. All of the information related to the health problems with the incorporation of produced food in the market explain the prevalence of the health issues associated with food system. These issues are indirectly the result of numerous practices of the food and drink business for producing value for their customers.

Worth Creation at Pandgs Brand Management System Case Study Help

Pandgs Brand Management System Case Study Analysis being a giant business in the food and drink industry, provides high worth to its customers by numerous methods. Value creation in the food and drink market is done through two ways i.e. taste and accessibility of the product. Case Study Analysis has a competitive advantage in providing its items everywhere internationally. Its marketing ability makes it able to target a big base of customers. The business is presented in about 200 countries with a large number of well-known worldwide brands. The far and wide presence of the company items provides high value to customers.

The business produces value for its customers by means of offering big number of tasty food items including salt, fat and sugar, which are the ingredients that are straight linked with the psychological core of the customer's brain. The Pandgs Brand Management System Case Study Solution together with other huge food and drinks companies create value for its consumers by controling these ingredients in its products. Case Study Solution in addition to other giant business has an interest in discovering ways to increase the customer worth from its items through making use of the vulnerability.

In addition to it, the business likewise produces worth by means of integrating the healthy point in its products. The business has actually done specific efforts in order to offer healthy products and reduce the share of Pandgs Brand Management System Case Study Solution in general environmental devastation. Case Study Solution has taken specific actions related to the sustainability of individuals and environment consisting of the 2009 statement of the enthusiastic goals and commitments related to Case Study Analysis items, market and the neighborhood.

All of these methods have succeeded at creating worth for the business customers. However, these methods have likewise result in the increased ecological concerns and the criticism over the company's function in increasing health and environmental challenges. The incorporation of active ingredients like salt, fat and sugar in the company items for developing consumer worth deals with high quantity of criticism. These active ingredients are the primary cause of specific deadly illness in human consisting of weight problems, diabetes, heart problem and so on. Increasing health associated issues have actually raised the criticism for Pandgs Brand Management System Case Study Solution.

Useful Role of Significant Food and Drink Business in Addressing Social and Ecological Expenses Associated with the Industry

Certainly, major food and drink companies including company, etc. can play an useful role in dealing with social and eco-friendly expenses connected with the industry. The eco-friendly costs connected to food and beverage market consist of the ecological destruction due to the influx of nitrogen which has actually resulted in the reduced water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors leads to environmental devastation which could be a big danger to the existence of humankind in future.

Significant cause of these ecological changes is mass usage of nitrogen abundant fertilizers and the components by the food and beverage business. Food and beverage companies must play an useful function in attending to these issues to remove their development restraints related to the criticism from the environmental neighborhoods.

The companies should avoid usage of nitrogen fertilizers and must browse out the products of those farmers that do not utilize fertilizers for their crop. The companies might use sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

In addition to the eco-friendly costs there are specific social costs connected with the food and drink industry which must be resolved by the huge food and drink business to accomplish the market development and to prevent the criticism from the environmental neighborhoods. Social costs related to the market consists of the increasing health concerns connected to weight problems, heart disease, diabetes etc. However, the huge companies could play a constructive function in attending to these concerns.

The business could move towards more healthy products by reducing the quantity of harmful substances in their processed foods i.e. dioxin, which could result in fatal human diseases. The business could also do efforts to shift customer tastes towards healthy items as they have actually controlled the consumer taste for couple of decades.

Examination of Sustainability at Pandgs Brand Management System Case Study Help

There was a possible shift in the business technique and goals at Case Study Analysis. The new CEO was focused on buying much healthier items for achieving sustainable development for the company in addition to providing much healthier future for the people and the world both. Under the brand-new vision, the motto of the company was also changed from the "fun for you" to "better for you".

Human Sustainability

The business announced particular goals and dedications related to human sustainability and the ecological sustainability. Pandgs Brand Management System Case Study Help obtained Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present numerous much healthier items in its portfolio. Nevertheless, despite of being thought about a Case Study Solution's healthy brand name, the products of Quake Oats included several ingredients which were harmful to health. These dangerous ingredients were not promoted which have actually ended up being the base for criticism over the healthy brands of Pandgs Brand Management System Case Study Help.

Together with the inculcation of healthy brands in its portfolio through acquisitions, Pandgs Brand Management System Case Study Solution has actually taken particular sustainability actions for its market places. Among major examples in this regard is the Business's marketing method related to schools. The business markets only low calories and nutritious beverages options in schools.

Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research study and development for presenting brand-new and healthy items in its portfolio. The business has increased its research and development budget plan and has actually introduced an army of health scientists to design particular healthy products.

Environmental Sustainability

Together with the human sustainability, Pandgs Brand Management System Case Study Help has taken a number of actions towards ecological sustainability. The company has actually dedicated to various goals related to water, land, product packaging, climate change and neighborhood. In this regard, the company committed to decrease its packaging by countless tones to avoid high amount of wastes. The business has devoted to reduce greenhouse gas emissions along with the achievement of efficiency in the energy usage. company has likewise tried particular humanitarian activities consisting of a commitment to supply safe drinking water to 3 million individuals in establishing nations by 2015.

On the basis of above analysis, it could be determined that the business has taken several steps towards human and environmental sustainability. These actions are still not enough to achieve the desired commercial growth and to minimize the criticism over the social responsibility of Case Study Help.

Alternatives

Particular long term strategic alternatives might be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the fact that how the alternative would allow the business to achieve its objective of possible development and reduce the criticism over the business. Additionally, the alternatives might be examined on the basis of the time frame that would be taken by an option to be implemented together with the expense and dangers associated with the option

Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages

The first action that Pandgs Brand Management System Case Study Solution could take is to present a new item line related to healthy food and drinks. The business must present a large variety of healthier items by using its substantial research study and development expenses.

Pros:

• Ability to target a great deal of customers i.e. health conscious consumers.
• Decrease of the criticism of ecological worried societies and neighborhood development companies.
• Fulfillment of the social obligation by compensation of the harmful products with healthy items.
• Might be carried out within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the new items in the market i.e. customers may not like the taste and may not accept the healthier items due to the addictive nature of dangerous items.
• The harmful items in the product portfolio might make the incorporation of healthy items stop working to reduce criticism.
• Substantial expense of research and development required to develop new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative choice to achieve the potential growth and reduce the criticism is to obtain the health associated companies at a high level. Financial investment in these type of business would enable Pandgs Brand Management System Case Study Analysis to introduce a large range of much healthier products within a short time period without any need of significant research study and advancement expenditures. The pros and cons connected to alternative 3 are offered below:

Pros:

• Conserving of substantial quantity of research and advancement expenses for new item advancement.
• Incorporation of brand-new products within 2 years.
• Ability to target large number of consumers i.e. health mindful customers.
• Reduction of the criticism of ecological concerned societies and neighborhood advancement organizations.
• Satisfaction of the social obligation by compensation of the harmful products with healthy items.

Cons:

• The acquisition may not prove to alter the image of Pandgs Brand Management System Case Study Solution as in case of Quake Oats.
• Requirement of big amount of capital.
• Threat of failure of the brand-new items in the market i.e. consumers might not like the taste and may not accept the healthier items due to the addictive nature of dangerous items.
• The hazardous items in the product portfolio may make the incorporation of healthy items fail to decrease criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative choice for Pandgs Brand Management System Case Study Help is to change all of its harmful products with much healthier products. This might be a huge shift in the business method and business design at company. The replacement of harmful items with healthier items would entirely change the marketplace position of the company and would require a a great deal of necessary steps to be taken. The pros and cons related to alternative 3 are offered listed below:

Pros:

• Modification of market position of Pandgs Brand Management System Case Study Solution
• Capability to target large number of consumers i.e. health mindful customers.
• End of all of the criticism of ecological worried societies and neighborhood advancement organizations.
• Satisfaction of the social responsibility

Cons:

• Risk of failure of the new items in the market i.e. customers might not like the taste and might not accept the healthier items due to the addictive nature of hazardous items.
• Huge cost of research study and advancement required to construct new healthy items.
• Employee may resist over the modification in the business design and organisation strategy.
• Variety of years needed for the application.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, issues dealt with by the company and the present market situation, Case Study Help is recommended to think about alternative 2 of high level of acquisition of health related business. As the acquisitions would enable the business to save of substantial quantity of research study and development expenses for new product development. Along with it, acquisitions would permit incorporation of new products within 2 years along with the ability to target large number of customers.

This Pandgs Brand Management System case study is writen by : Vivek Gupta

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