Tata Steels Acquisition Of Corus (B) Case Study Analysis

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Tata Steels Acquisition Of Corus (B) Case Analysis

Tata Steels Acquisition Of Corus (B) Case Study Solution is a widely known name of a New York based, world's leading organization in the food and drink market. business is a prominent brand in practical treats, foods and drinks with its presence in about 200 countries.

The report includes a deep analysis of various aspects of the social obligations of major business in the food and beverage industry in basic, and business in specific. The report likewise offers an evaluation of the level of sustainability and CSR in the Tata Steels Acquisition Of Corus (B) Case Study Solution's company strategy along with the determination of how Case Study Analysis creates worth for its consumers.

Concerns Identification

The giant food and drink company was going through a criticism over its duty towards different social and environmental concerns including; weight problems, cardiovascular disease, ecological devastation etc. These criticisms lead, to rethink about the corporate technique of Tata Steels Acquisition Of Corus (B) Case Study Analysis. The Vivek Gupta has actually realized that the total society, the way of life of people and individuals at whole have actually been altered now. In this situation with increasing trends towards much healthier items and the increasing ecological concerns, Case Study Solution must alter its direction towards healthier products. Although, Case Study Help had taken certain vital actions regarding the ecological effects of its products, but, these actions are insufficient to end up the criticism over the company's obligation towards social and ecological problems. Therefore, the is required to take certain tactical steps to change the market position of its particular well-known brand names and present Tata Steels Acquisition Of Corus (B) Case Study Help as a company producing healthy items in the market. In this regard, Case Study Solution and other food and beverage business ought to utilize their power to shift the consumer taste towards healthier products to remove the restraints in the growth of food industry.

Critical Analysis

The shift from the usage of natural food to manufactured food has extremely affected the health of the customers. All of the data related to the health problems with the incorporation of produced food in the market discuss the prevalence of the health concerns related to food system. These problems are indirectly the result of different practices of the food and beverage companies for producing value for their customers.

Worth Development at Tata Steels Acquisition Of Corus (B) Case Study Help

Tata Steels Acquisition Of Corus (B) Case Study Solution being a giant company in the food and drink industry, offers high worth to its clients by numerous means. Case Study Solution has a competitive benefit in offering its items far and large internationally. The company is presented in about 200 nations with a big number of famous global brand names.

Moreover, the company develops value for its customers by means of offering large number of yummy foodstuff including salt, fat and sugar, which are the components that are directly connected with the psychological core of the consumer's brain. The Tata Steels Acquisition Of Corus (B) Case Study Help in addition to other giant food and drinks companies develop worth for its customers by controling these ingredients in its products. Case Study Solution in addition to other giant business is interested in finding methods to increase the consumer value from its products through exploiting the vulnerability.

In addition to it, the business also creates worth by ways of integrating the healthy point in its items. The business has actually done certain efforts in order to offer healthy items and lower the share of Tata Steels Acquisition Of Corus (B) Case Study Solution in total environmental destruction. Case Study Solution has actually taken certain actions associated with the sustainability of individuals and environment including the 2009 announcement of the ambitious objectives and commitments associated with Case Study Help items, market and the community.

All of these means have actually succeeded at developing worth for the business consumers. These methods have likewise lead to the increased environmental issues and the criticism over the company's function in increasing health and environmental obstacles. The incorporation of ingredients like salt, fat and sugar in the company items for producing customer value faces high quantity of criticism. These components are the main reason for certain deadly illness in human including obesity, diabetes, heart diseases etc. Increasing health related concerns have raised the criticism for Tata Steels Acquisition Of Corus (B) Case Study Help.

Useful Role of Significant Food and Beverage Business in Resolving Social and Ecological Expenses Related To the Market

Significant food and drink business including Tata Steels Acquisition Of Corus (B) Case Study Analysis etc. can play a constructive role in resolving social and ecological expenses associated with the industry. The environmental costs related to food and drink industry include the environmental destruction due to the influx of nitrogen which has actually resulted in the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in environmental destruction which might be a big hazard to the existence of humanity in future.

Major reason for these environmental changes is mass usage of nitrogen rich fertilizers and the ingredients by the food and drink business. Food and beverage business must play a constructive function in resolving these issues to remove their development constraints related to the criticism from the environmental communities.

The companies need to prevent usage of nitrogen fertilizers and need to search out the items of those farmers that do not use fertilizers for their crop. The companies might utilize renewable energy sources at their production plant to compensate the greenhouse gas emissions from the use of nitrogen-rich products.

Along with the eco-friendly costs there are certain social costs related to the food and drink market which should be dealt with by the huge food and drink companies to attain the market development and to avoid the criticism from the environmental neighborhoods. Social costs associated with the industry includes the increasing health concerns related to obesity, cardiovascular disease, diabetes etc. Nevertheless, the huge business could play a positive role in addressing these problems.

The business might move towards more healthy products by decreasing the quantity of harmful compounds in their processed foods i.e. dioxin, which might result in deadly human diseases. The companies could likewise do efforts to shift consumer tastes towards healthy products as they have actually managed the customer taste for couple of years.

Evaluation of Sustainability at Tata Steels Acquisition Of Corus (B) Case Study Solution

There was a possible shift in the business method and objectives at Case Study Solution. The brand-new CEO was concentrated on investing in much healthier products for attaining sustainable growth for the company together with offering healthier future for individuals and the world both. Under the brand-new vision, the slogan of the business was also altered from the "enjoyable for you" to "better for you".

Human Sustainability

company acquired Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy drinks and natural beverages to present different healthier products in its portfolio. Despite of being thought about a Case Help's healthy brand, the items of Quaker Oats consisted of numerous components which were harmful to health.

Along with the inculcation of healthy brand names in its portfolio through acquisitions, Tata Steels Acquisition Of Corus (B) Case Study Solution has taken specific sustainability steps for its market places. Among major examples in this regard is the Company's marketing technique related to schools. The business markets only low calories and nutritious drinks options in schools.

Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research study and advancement for presenting brand-new and healthy items in its portfolio. The company has increased its research study and advancement budget plan and has actually introduced an army of health scientists to create certain healthy items.

Ecological Sustainability

In this regard, the company dedicated to lower its product packaging by millions of tones to prevent high amount of wastes. The company has devoted to minimize greenhouse gas emissions along with the accomplishment of effectiveness in the energy usage.

On the basis of above analysis, it could be identified that the company has taken several steps towards human and environmental sustainability. These actions are still not enough to achieve the desired industrial development and to decrease the criticism over the social duty of Case Study Solution.

Alternatives

Specific long term strategic alternatives could be derived for the business on the basis of above analysis. These options can be assessed on the basis of the reality that how the option would make it possible for the company to accomplish its goal of potential development and decrease the criticism over the business. Furthermore, the options could be evaluated on the basis of the time frame that would be taken by an alternative to be implemented along with the expense and dangers associated with the alternative

Alternative-1: introduction of a New Product line Associated with Healthy Foods and Beverages

The first step that Tata Steels Acquisition Of Corus (B) Case Study Help might take is to introduce a brand-new product line related to healthy food and drinks. Although, the business has currently introduced certain heath related brand names, however, the variety of these brands in its portfolio is not prospective to decrease the criticism and accomplish possible growth. For that reason, the business ought to present a large range of much healthier items by utilizing its considerable research study and advancement expenses. The benefits and drawbacks related to the intro of a healthy line of product in the portfolio are offered below:

Pros:

• Ability to target large number of customers i.e. health mindful consumers.
• Decrease of the criticism of environmental concerned societies and neighborhood development companies.
• Satisfaction of the social duty by settlement of the harmful products with healthy items.
• Could be implemented within couple of years i.e. 3 to 5 years.

Cons:

• Threat of failure of the new items in the market i.e. consumers might not like the taste and might not accept the healthier products due to the addicting nature of dangerous items.
• The hazardous items in the product portfolio might make the incorporation of healthy products fail to minimize criticism.
• Big cost of research and development needed to construct new healthy items.

Alternative-2: High level Acquisition of Health related Companies

Another alternative option to attain the potential development and decrease the criticism is to obtain the health related companies at a high level. Financial investment in these kind of companies would allow Tata Steels Acquisition Of Corus (B) Case Study Solution to present a big range of healthier products within a short time period with no requirement of substantial research study and advancement expenditures. The advantages and disadvantages associated with alternative 3 are provided below:

Pros:

• Saving of substantial quantity of research study and advancement expenses for brand-new item advancement.
• Incorporation of brand-new items within two years.
• Ability to target a great deal of consumers i.e. health mindful customers.
• Reduction of the criticism of ecological worried societies and neighborhood advancement companies.
• Fulfillment of the social responsibility by compensation of the hazardous items with healthy products.

Cons:

• The acquisition may not prove to change the image of Tata Steels Acquisition Of Corus (B) Case Study Help as in case of Quaker Oats.
• Requirement of big quantity of capital.
• Danger of failure of the brand-new items in the market i.e. consumers might not like the taste and might not accept the healthier products due to the addictive nature of dangerous products.
• The dangerous items in the product portfolio might make the incorporation of healthy items stop working to minimize criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Tata Steels Acquisition Of Corus (B) Case Study Help is to change all of its hazardous products with healthier products. This could be a huge shift in business strategy and business design at company. The replacement of harmful items with much healthier products would entirely change the market position of the company and would need a a great deal of essential steps to be taken. The benefits and drawbacks connected to alternative 3 are provided listed below:

Pros:

• Modification of market position of Tata Steels Acquisition Of Corus (B) Case Study Help
• Capability to target a great deal of consumers i.e. health mindful customers.
• End of all of the criticism of environmental concerned societies and neighborhood advancement companies.
• Satisfaction of the social obligation

Cons:

• Threat of failure of the new products in the market i.e. customers may not like the taste and might not accept the healthier items due to the addicting nature of harmful products.
• Huge expense of research study and development needed to build brand-new healthy products.
• Employee might withstand over the modification in the business model and business method.
• Variety of years required for the implementation.
• Shift of focus from the core competencies.

Recommendations

With the deep analysis of the company's CSR, concerns dealt with by the company and the present industry scenario, Tata Steels Acquisition Of Corus (B) Case Study Help is advised to think about alternative 2 of high level of acquisition of health related companies. As the acquisitions would make it possible for the company to conserve of substantial quantity of research study and advancement costs for brand-new item development. Along with it, acquisitions would allow incorporation of brand-new items within two years in addition to the ability to target a great deal of consumers. Furthermore, the acquisitions would lead to the reduction of the criticism from the worried organizations.However, the option would need big quantity of investment funds. Furthermore, the companies may not be able to lower the criticism. But, with a careful analysis of the acquisition with an aggressive marketing projects, Tata Steels Acquisition Of Corus (B) Case Study Solution might prove to be effective in attaining the targets.

This Tata Steels Acquisition Of Corus (B) case study is writen by : Vivek Gupta

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