Executive Summary of The Exxon-Mobil Merger Controversy Case Study Solution

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Executive Summary of The Exxon-Mobil Merger Controversy Case Help

Executive SummaryThe reports deals with the problem of efficient IT investing on infrastructure of the business such as incompatible, inadequate and glitch-prone booking system that has actually not been managing 45000 calls per day in an efficient way. It is recommended that the company must utilize the IT spending on infrastructure, in order to improve the reservation system. The business should assign an enough quantity of budget plan on improving customer loyalty, reinforcing revenue and optimizing the market share, which can be done by enabling the agents to use the web enabled booking system as well as book more personalized trips for customers.

In present days, the whole sensor market in the United States is shifting towards offering less costly products, which are less in prices, and the business are also providing the multi functions sensing unit system to the consumers. There is a need to make essential choices regarding the number of different activities and operations that what items and services need to be introduced and produced in the near future and what items and services need to be discontinued in order to increase the general business's profits in upcoming years. As the Figure 1.1 is showing that the factory automation service is lying in the low supply chain effectiveness and low market efficiency as it is providing the unfavorable 1 percent return on invested capital (ROIC), so, it will be a better decision to stop this product from its product line or to re-evaluate it by recognizing the various opportunities for improving the effectiveness associated with the factory automation business.