The Kodak-Fuji Rivalry Case Study Help

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The Kodak-Fuji Rivalry Case Help

The Kodak-Fuji Rivalry Case Study Analysis is a widely known name of a New york city based, world's leading organization in the food and beverage market. Case Study Solution is a prominent brand name in hassle-free snacks, foods and beverages with its existence in about 200 nations. Major brand names of the business consist of; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive advantage of the business is its capability to market the product at far and wide locations. Furthermore, the business is doing efforts to make product advancement as its new source of competitive benefit.

The report consists of a deep analysis of various aspects of the social responsibilities of significant companies in the food and drink market in basic, and Case Solution in particular. It also offers an analysis of the growing health and environmental problems including obesity, heart problem, ecological destruction and so on in the Western nations and the function of the companies in the food and beverage industry to deal with these concerns. The report also offers an assessment of the extent of sustainability and CSR in the The Kodak-Fuji Rivalry Case Study Help's business strategy along with the determination of how Case Study Analysis creates value for its consumers. Additionally, the report likewise offers particular strategic options for Case Solution to include the criticism over its social duty with certain suggestions and an implementation strategy.

Concerns Identification

Case Study Help had taken certain vital actions concerning the environmental effects of its products, however, these actions are not enough to end up the criticism over the company's duty towards social and ecological concerns. This is needed to take certain strategic actions to change the market position of its certain well-known brand names and present Case Study Analysis as a company producing healthy items in the market. In this regard, business and other food and drink companies should use their power to shift the customer taste towards healthier items to get rid of the constraints in the growth of food industry.

Critical Analysis

The shift from the usage of natural food to produced food has actually highly affected the health of the customers. All of the data related to the health problems with the incorporation of produced food in the market explain the occurrence of the health issues related to food system. These concerns are indirectly the outcome of different practices of the food and beverage business for producing value for their consumers.

Value Production at The Kodak-Fuji Rivalry Case Study Help

The Kodak-Fuji Rivalry Case Study Solution being a huge company in the food and drink industry, offers high worth to its customers by different methods. Case Study Solution has a competitive benefit in providing its products far and wide globally. The company is provided in about 200 countries with a big number of famous worldwide brands.

The business develops worth for its consumers by methods of providing large number of delicious food products consisting of salt, fat and sugar, which are the components that are directly linked with the psychological core of the customer's brain. The The Kodak-Fuji Rivalry Case Study Solution along with other huge food and beverages companies produce value for its consumers by controling these active ingredients in its items. Case Study Analysis in addition to other huge business has an interest in discovering methods to increase the consumer value from its items through making use of the vulnerability.

Together with it, the company also creates value by means of incorporating the healthy point in its products. The business has done particular efforts in order to supply healthy items and reduce the share of The Kodak-Fuji Rivalry Case Study Solution in total ecological devastation. Case Study Solution has taken certain actions related to the sustainability of people and environment consisting of the 2009 statement of the enthusiastic objectives and dedications associated with Case Study Analysis items, marketplace and the neighborhood.

All of these methods have actually been successful at developing value for the Case Study Help consumers. Increasing health related issues have raised the criticism for Case Study Analysis.

Constructive Function of Major Food and Drink Business in Attending To Social and Ecological Costs Associated with the Industry

Certainly, major food and drink companies including business, etc. can play a constructive function in dealing with social and ecological costs connected with the market. The eco-friendly costs associated with food and drink industry consist of the environmental devastation due to the influx of nitrogen which has resulted in the decreased water drinking patterns, river contamination, and increased emission of greenhouse gases from soil and so on. All these factors results in ecological destruction which might be a big risk to the presence of humankind in future.

Significant reason for these ecological modifications is mass use of nitrogen abundant fertilizers and the active ingredients by the food and drink business. For that reason, food and beverage business need to play a positive role in resolving these concerns to remove their development restrictions related to the criticism from the ecological neighborhoods.

In order to resolve these concerns, the business might either minimize their use of nitrogen rich active ingredients or take certain actions to decrease the quantity of nitrogen in the general environment. The business should prevent usage of nitrogen fertilizers and should seek the items of those farmers that do not use fertilizers for their crop. Moreover, the business might likewise buy reducing greenhouse gas emissions worldwide. For example, the companies could utilize renewable resource sources at their production plant to compensate the greenhouse gas emissions from making use of nitrogen-rich products.

Along with the environmental expenses there are particular social costs connected with the food and beverage industry which need to be dealt with by the giant food and drink companies to achieve the industry growth and to avoid the criticism from the ecological neighborhoods. Social expenses associated with the market consists of the increasing health concerns related to obesity, cardiovascular disease, diabetes etc. The giant business might play a constructive function in dealing with these issues.

The companies might move towards more healthy items by minimizing the amount of harmful compounds in their processed foods i.e. dioxin, which might lead to deadly human diseases. Along with it, the business should use more healthy components rather than derivatives of Corn and Soy to increase variety of calories from their items. The business could also do efforts to move customer tastes towards healthy products as they have actually controlled the consumer taste for couple of decades. In this method the giant food and drink companies could play a constructive role in addressing social and environmental costs associated with the industry.

Evaluation of Sustainability at The Kodak-Fuji Rivalry Case Study Solution

There was a prospective shift in the business method and objectives at Case Study Help. The brand-new CEO was concentrated on investing in much healthier products for achieving sustainable development for the company in addition to offering healthier future for individuals and the planet both. Under the brand-new vision, the slogan of the company was also changed from the "fun for you" to "much better for you".

Human Sustainability

The company announced particular objectives and dedications related to human sustainability and the environmental sustainability. The Kodak-Fuji Rivalry Case Study Analysis obtained Quake Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and organic drinks to present different much healthier products in its portfolio. Despite of being considered a Case Study Solution's healthy brand name, the products of Quaker Oats consisted of several components which were hazardous to health. These dangerous active ingredients were not marketed which have become the base for criticism over the healthy brands of The Kodak-Fuji Rivalry Case Study Solution.

Along with the inculcation of healthy brands in its portfolio through acquisitions, The Kodak-Fuji Rivalry Case Study Solution has actually taken particular sustainability steps for its market places. One of major examples in this regard is the Business's marketing strategy related to schools. The company markets just low calories and nutritious drinks options in schools.

Another step taken by Case Study Solution towards human sustainability is the shift of its focus towards research and advancement for introducing brand-new and healthy items in its portfolio. The company has actually increased its research study and development budget plan and has presented an army of health researchers to create specific healthy products.

Environmental Sustainability

In this regard, the company committed to decrease its product packaging by millions of tones to prevent high quantity of wastes. The business has actually devoted to reduce greenhouse gas emissions along with the achievement of effectiveness in the energy use.

On the basis of above analysis, it might be figured out that the company has actually taken numerous steps towards human and ecological sustainability. However these actions are still not adequate to attain the wanted industrial growth and to lower the criticism over the social duty of The Kodak-Fuji Rivalry Case Study Analysis.

Alternatives

Specific long term strategic alternatives might be obtained for the business on the basis of above analysis. These alternatives can be examined on the basis of the fact that how the option would make it possible for the company to achieve its objective of possible development and lower the criticism over the business. The alternatives could be examined on the basis of the time frame that would be taken by an alternative to be implemented along with the expense and threats related to the alternative

Alternative-1: introduction of a New Product line Connected to Healthy Foods and Beverages

The primary step that The Kodak-Fuji Rivalry Case Study Solution could take is to present a brand-new product line related to healthy food and beverages. Although, the business has already introduced certain heath related brands, however, the number of these brands in its portfolio is not possible to reduce the criticism and attain possible growth. The business should present a wide range of healthier items by using its substantial research and advancement expenses. The advantages and disadvantages related to the introduction of a healthy product line in the portfolio are provided listed below:

Pros:

• Ability to target large number of consumers i.e. health conscious consumers.
• Decrease of the criticism of ecological concerned societies and neighborhood development companies.
• Satisfaction of the social duty by payment of the harmful items with healthy products.
• Might be executed within few years i.e. 3 to 5 years.

Cons:

• Danger of failure of the new items in the market i.e. customers may not like the taste and might decline the healthier items due to the addicting nature of dangerous items.
• The hazardous products in the product portfolio might make the incorporation of healthy products stop working to decrease criticism.
• Big cost of research study and advancement needed to develop new healthy items.

Alternative-2: High level Acquisition of Health associated Business

Another alternative option to accomplish the possible development and decrease the criticism is to obtain the health related business at a high level. Financial investment in these kind of business would permit The Kodak-Fuji Rivalry Case Study Analysis to introduce a big range of healthier products within a brief time duration without any requirement of significant research study and development expenses. The benefits and drawbacks associated with alternative 3 are offered below:

Pros:

• Saving of big quantity of research study and development costs for brand-new product development.
• Incorporation of brand-new products within two years.
• Capability to target a great deal of consumers i.e. health conscious customers.
• Decrease of the criticism of ecological concerned societies and community development companies.
• Fulfillment of the social duty by payment of the harmful products with healthy products.

Cons:

• The acquisition might not show to change the image of The Kodak-Fuji Rivalry Case Study Analysis as in case of Quaker Oats.
• Requirement of substantial quantity of capital.
• Danger of failure of the new products in the market i.e. consumers may not like the taste and might decline the much healthier products due to the addicting nature of hazardous items.
• The hazardous products in the item portfolio might make the incorporation of healthy products stop working to lower criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for The Kodak-Fuji Rivalry Case Study Analysis is to change all of its dangerous items with healthier products. The replacement of dangerous items with much healthier items would totally change the market position of the business and would need a large number of needed actions to be taken.

Pros:

• Modification of market position of The Kodak-Fuji Rivalry Case Study Solution
• Ability to target large number of consumers i.e. health mindful consumers.
• End of all of the criticism of ecological concerned societies and neighborhood development organizations.
• Satisfaction of the social duty

Cons:

• Risk of failure of the new items in the market i.e. customers might not like the taste and might decline the much healthier items due to the addictive nature of dangerous products.
• Huge expense of research and advancement needed to construct new healthy products.
• Staff member might withstand over the modification in the business design and service strategy.
• Number of years needed for the execution.
• Shift of focus from the core proficiencies.

Recommendations

With the deep analysis of the business's CSR, problems faced by the company and the current market circumstance, The Kodak-Fuji Rivalry Case Study Analysis is suggested to think about alternative 2 of high level of acquisition of health associated business. As the acquisitions would allow the company to conserve of big quantity of research study and advancement costs for brand-new product advancement. In addition to it, acquisitions would enable incorporation of new items within two years together with the capability to target large number of consumers. The acquisitions would result in the decrease of the criticism from the worried organizations.However, the option would require huge quantity of investment funds. Moreover, the organizations may not have the ability to minimize the criticism. With a mindful analysis of the acquisition with an aggressive marketing campaigns, company could show to be successful in attaining the targets.

This The Kodak-Fuji Rivalry case study is writen by : Vivek Gupta

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