Patrik Bernstein (B) Breathing Again Case Study Help

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Patrik Bernstein (B) Breathing Again Case Solution

Patrik Bernstein (B) Breathing Again Case Study Solution is a well-known name of a New York based, world's leading organization in the food and drink industry. Case Study Solution is a leading brand in convenient snacks, foods and beverages with its existence in about 200 nations. Significant brand names of the company include; Pepsi-Cola, Frito-Lay, Tropicana, Quaker and Gatorade. The core competitive benefit of the company is its ability to market the item at everywhere places. The company is doing efforts to make item advancement as its brand-new source of competitive advantage.
Case Study Solution
The report consists of a deep analysis of various elements of the social obligations of significant business in the food and beverage market in general, and company in particular. The report likewise provides an examination of the level of sustainability and CSR in the Patrik Bernstein (B) Breathing Again Case Study Help's service strategy along with the decision of how Case Study Solution creates value for its consumers.

Problems Identification

The huge food and beverage company was going through a criticism over its obligation towards different social and eco-friendly issues including; weight problems, heart problem, environmental destruction etc. These criticisms lead, to rethink about the corporate strategy of Patrik Bernstein (B) Breathing Again Case Study Help. The Beneoit Leleux has realized that the overall society, the way of life of people and individuals at whole have been changed now. In this circumstance with increasing patterns towards healthier items and the increasing environmental issues, Case Study Solution must alter its direction towards much healthier items. business had taken certain important actions regarding the environmental effects of its items, however, these steps are not enough to end up the criticism over the company's responsibility towards social and eco-friendly problems. The required to take certain tactical actions to change the market position of its specific famous brand names and present Online Case Study Solution as a company producing healthy items in the market. In this regard, Case Study Solution and other food and beverage companies need to use their power to move the consumer taste towards healthier items to remove the constraints in the growth of food industry.

Crucial Analysis

The shift from the use of natural food to produced food has extremely affected the health of the consumers. All of the data related to the health issues with the incorporation of manufactured food in the market describe the frequency of the health concerns related to food system. These concerns are indirectly the outcome of various practices of the food and beverage business for developing value for their consumers.

Worth Production at Patrik Bernstein (B) Breathing Again Case Study Solution

Patrik Bernstein (B) Breathing Again Case Study Analysis being a huge company in the food and beverage industry, offers high worth to its customers by numerous ways. Case Study Solution has a competitive benefit in providing its items far and large globally. The business is provided in about 200 countries with a large number of well-known worldwide brand names.

The company develops value for its consumers by ways of providing large number of tasty food products including salt, fat and sugar, which are the active ingredients that are straight linked with the psychological core of the customer's brain. The Patrik Bernstein (B) Breathing Again Case Study Analysis in addition to other huge food and beverages companies develop worth for its consumers by controling these active ingredients in its products. Case Study Solution together with other huge business is interested in discovering ways to increase the consumer value from its products through making use of the vulnerability.

Along with it, the company also develops value by ways of integrating the healthy point in its items. The company has actually done particular efforts in order to provide healthy items and lower the share of Patrik Bernstein (B) Breathing Again Case Study Help in general environmental devastation. Case Study Solution has taken specific actions connected to the sustainability of individuals and environment including the 2009 statement of the enthusiastic objectives and commitments associated with Case Study Help products, market and the neighborhood.

All of these ways have actually succeeded at developing worth for the company customers. Nevertheless, these ways have likewise lead to the increased ecological issues and the criticism over the business's function in increasing health and environmental difficulties. The incorporation of components like salt, fat and sugar in the business products for creating customer worth deals with high quantity of criticism. These ingredients are the primary reason for certain fatal diseases in human including obesity, diabetes, cardiovascular disease etc. Increasing health related problems have raised the criticism for Patrik Bernstein (B) Breathing Again Case Study Help.

Constructive Role of Major Food and Drink Business in Addressing Social and Ecological Expenses Associated with the Market

Certainly, significant food and beverage business consisting of company, and so on can play a constructive role in resolving social and ecological expenses related to the market. The eco-friendly expenses related to food and beverage market include the environmental devastation due to the influx of nitrogen which has actually led to the lowered water drinking patterns, river contamination, and increased emission of greenhouse gases from soil etc. All these factors leads to environmental destruction which might be a big risk to the presence of humanity in future.

Major cause of these ecological changes is mass use of nitrogen rich fertilizers and the active ingredients by the food and beverage business. For that reason, food and beverage business must play a constructive function in resolving these problems to remove their development restrictions connected to the criticism from the ecological neighborhoods.

The business should avoid usage of nitrogen fertilizers and need to browse out the items of those farmers that do not utilize fertilizers for their crop. The companies could utilize sustainable energy sources at their production plant to compensate the greenhouse gas emissions from the usage of nitrogen-rich items.

Along with the ecological costs there are certain social costs connected with the food and beverage market which should be resolved by the huge food and drink companies to achieve the market development and to avoid the criticism from the ecological communities. Social costs associated with the market consists of the increasing health issues connected to weight problems, cardiovascular disease, diabetes etc. Nevertheless, the huge business could play a constructive role in resolving these issues.

The companies might move towards more healthy products by decreasing the quantity of toxic substances in their processed foods i.e. dioxin, which might result in fatal human diseases. Along with it, the business ought to utilize more nutritious ingredients rather than derivatives of Corn and Soy to increase variety of calories from their items. The business could also do efforts to shift consumer tastes towards healthy items as they have actually managed the customer taste for couple of years. In this method the giant food and beverage business might play an useful role in dealing with social and ecological costs connected to the market.

Evaluation of Sustainability at Patrik Bernstein (B) Breathing Again Case Study Solution

There was a possible shift in the business technique and goals at Case Study Help. The brand-new CEO was focused on investing in much healthier products for accomplishing sustainable development for the company along with offering healthier future for individuals and the planet both. Under the new vision, the slogan of the business was likewise altered from the "enjoyable for you" to "much better for you".

Human Sustainability

business acquired Quaker Oats producing TrueNorth nut treats and SoBe, and Naked Juice producing soy beverages and natural beverages to present various much healthier items in its portfolio. Despite of being considered a Case Help's healthy brand name, the items of Quaker Oats contained several ingredients which were hazardous to health.

Along with the inculcation of healthy brands in its portfolio through acquisitions, Patrik Bernstein (B) Breathing Again Case Study Help has taken particular sustainability steps for its market places. One of major examples in this regard is the Business's marketing technique associated to schools. The company markets only low calories and healthy drinks options in schools.
Case Study Analysis
Another action taken by Case Study Analysis towards human sustainability is the shift of its focus towards research and advancement for presenting new and healthy items in its portfolio. The business has actually increased its research and advancement budget plan and has introduced an army of health scientists to design certain healthy items.

Environmental Sustainability

Together with the human sustainability, Patrik Bernstein (B) Breathing Again Case Study Help has taken a number of actions towards ecological sustainability. The business has actually devoted to different objectives associated with water, land, packaging, climate modification and neighborhood. In this regard, the company dedicated to lower its packaging by countless tones to avoid high quantity of wastages. The company has actually devoted to minimize greenhouse gas emissions along with the accomplishment of efficiency in the energy use. business has also tried specific philanthropic activities consisting of a dedication to provide safe drinking water to 3 million people in establishing countries by 2015.

On the basis of above analysis, it could be determined that the company has actually taken a number of actions towards human and ecological sustainability. These steps are still not sufficient to accomplish the preferred industrial development and to minimize the criticism over the social responsibility of Case Study Solution.


Specific long term tactical alternatives might be derived for the company on the basis of above analysis. These alternatives can be evaluated on the basis of the fact that how the alternative would allow the company to achieve its objective of prospective development and lower the criticism over the company. Additionally, the alternatives could be evaluated on the basis of the time frame that would be taken by an option to be carried out along with the cost and risks connected to the alternative

Alternative-1: intro of a New Line of product Associated with Healthy Foods and Beverages

The initial step that Patrik Bernstein (B) Breathing Again Case Study Help might take is to introduce a brand-new line of product connected to healthy food and drinks. Although, the business has currently presented specific heath related brands, however, the number of these brand names in its portfolio is not potential to minimize the criticism and achieve potential development. The business ought to introduce a large range of much healthier products by utilizing its considerable research study and development expenditures. The advantages and disadvantages related to the intro of a healthy product line in the portfolio are given below:


• Ability to target large number of consumers i.e. health mindful customers.
• Decrease of the criticism of ecological concerned societies and neighborhood development companies.
• Fulfillment of the social duty by settlement of the harmful products with healthy items.
• Might be executed within couple of years i.e. 3 to 5 years.


• Danger of failure of the new items in the market i.e. customers may not like the taste and may not accept the much healthier products due to the addictive nature of dangerous items.
• The dangerous items in the item portfolio may make the incorporation of healthy products fail to reduce criticism.
• Big cost of research and development required to develop new healthy items.

Alternative-2: High level Acquisition of Health associated Companies

Another alternative option to attain the possible development and reduce the criticism is to obtain the health associated business at a high level. Financial investment in these kind of companies would allow Patrik Bernstein (B) Breathing Again Case Study Help to introduce a large variety of much healthier products within a brief time period with no need of substantial research study and development expenses. The benefits and drawbacks related to alternative 3 are given listed below:


• Conserving of huge amount of research study and development costs for brand-new item development.
• Incorporation of new items within two years.
• Capability to target large number of customers i.e. health conscious customers.
• Reduction of the criticism of ecological worried societies and community development companies.
• Fulfillment of the social obligation by settlement of the dangerous products with healthy items.


• The acquisition might not show to change the image of Patrik Bernstein (B) Breathing Again Case Study Help as in case of Quake Oats.
• Requirement of huge amount of capital.
• Risk of failure of the new items in the market i.e. customers might not like the taste and might not accept the healthier products due to the addictive nature of harmful items.
• The dangerous products in the item portfolio might make the incorporation of healthy items stop working to reduce criticism.

Aletrnative-3: Replacement of Hazardous Products with Healthy Products in the Portfolio

Another alternative option for Patrik Bernstein (B) Breathing Again Case Study Help is to change all of its dangerous products with much healthier items. This might be a huge shift in business technique and business design at business. The replacement of dangerous items with healthier products would entirely change the market position of the company and would need a a great deal of essential actions to be taken. The benefits and drawbacks associated with alternative 3 are offered listed below:


• Change of market position of Patrik Bernstein (B) Breathing Again Case Study Help
• Capability to target a great deal of customers i.e. health conscious consumers.
• End of all of the criticism of environmental concerned societies and community advancement companies.
• Satisfaction of the social obligation


• Threat of failure of the new items in the market i.e. consumers may not like the taste and might not accept the much healthier items due to the addicting nature of harmful items.
• Huge cost of research and development needed to construct brand-new healthy items.
• Staff member may resist over the modification in the business model and business method.
• Variety of years needed for the application.
• Shift of focus from the core proficiencies.


With the deep analysis of the business's CSR, issues dealt with by the company and the present market circumstance, Patrik Bernstein (B) Breathing Again Case Study Solution is recommended to consider alternative 2 of high level of acquisition of health related business. As the acquisitions would allow the business to conserve of substantial amount of research and advancement costs for new item advancement. Along with it, acquisitions would permit incorporation of new items within 2 years together with the ability to target a great deal of customers. Moreover, the acquisitions would result in the reduction of the criticism from the worried organizations.However, the alternative would require substantial quantity of mutual fund. Additionally, the organizations may not be able to decrease the criticism. However, with a careful analysis of the acquisition with an aggressive marketing projects, Patrik Bernstein (B) Breathing Again Case Study Analysis might show to be effective in attaining the targets.

This Patrik Bernstein (B) Breathing Again case study is writen by : Beneoit Leleux

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